Led the creation and expansion of Crit For Brains, transforming it from a gaming blog into a thriving e-commerce brand. Developed original gaming products, built a strong brand identity and leveraged crowdfunding to bring multiple successful projects to life.
Key Achievements:
- Created and marketed original tabletop gaming products
- Designed brand identity, including logo and marketing assets
- Launched and managed four successful Kickstarter campaigns
- Edited and developed gaming content in collaboration with digital creators
- Wrote and published Dungeons & Dragons adventures
- Built a strong community of tabletop gaming enthusiasts through digital engagement
Project Date
2025
Client
Crit For Brains
Industry
e-commerce
Services Provided
Product Creation
Content Strategy
Graphic Design
Crowdfunding
Content and Copy
Kevin Coffey 